Spinifex partnered with Life-Space and created a VR experience for healthcare professionals to convey the importance of a healthy micro-biome.
The overriding objective was to provide an immersive education platform for health care practitioners, allowing them the opportunity to visually appreciate the impact of the micro-biome on health and disease. The beauty of this is that it allows the addition of diseases and treatment options as the science emerges. The challenge was to convey medical truths through a visually appealing immersive experience. Marrying the science, aesthetic and design was a challenge to navigate.
The health industry is emerging as one of the best use cases for VR, with multiple research projects confirming its effectiveness in everything from training, to helping people with Dementia and PTSD, to communicating complex medical concepts. The Life-Space Virtual Reality experience is introduced with an animation designed to convey the importance of the micro-biome and how it is instrumental in influencing our mood, body and overall health. Represented through the analogy of a magical garden environment, it epitomises the micro-biome in a translatable and compelling way. As the viewer learns about the wonders of the micro-biome, they are taken on an immersive journey through the enchanted garden which then leads to a segment which allows the Health Care Professionals to select a disease state animation from a menu that shows health considerations in various parts of the body.